Connecting Digital Roots
By beTech
Client Profile
Industry: Organic Food Retail
Subscription: beTech
The firm joined beTech to unify and modernize their fragmented digital systems. We helped them streamline operations, automate key processes, and relaunch their online presence—unlocking efficiency and setting the foundation for scalable growth in the organic food retail sector.
ONE
Challenge
The firm approached beNuova through their beTech subscription. Their core challenge was that their digital infrastructure was fragmented:
They used multiple disconnected tools for inventory, CRM, and e-commerce.
Their website was outdated, slow, and not optimized for mobile.
They had no real-time data visibility across departments.
Internal processes like order tracking and stock updates were still partly manual.
This created inefficiencies, poor customer experience, and limited scalability.
TWO
Goals
Integrate their tools into a centralized digital system.
Redesign the website for speed, responsiveness, and UX.
Automate manual processes (order tracking, stock updates).
Enable data visibility with dashboards and reports.
Ensure future scalability for new store locations.
THREE
Approach
Once the firm completed the AI-powered form in their client area, the system:
Identified key problems and technologies involved.
Asked follow-up questions on tools used, traffic levels, team tech skills, and growth plans.
Collected files (e.g., current tech stack overview) and prompted them to book a kickoff meeting with the beTech team.
The beTech team then followed a 3-phase approach:
Discovery & Mapping: Assessed current software stack and pain points, defined ideal tech architecture and selected integrations and automation opportunities.
Execution: Integrated existing tools using middleware (e.g., Zapier/Make), rebuilt the website using a modern CMS with headless e-commerce support, and deployed automation for stock syncing and order confirmation emails.
Monitoring & Handover: Created live dashboards with KPIs (sales, inventory, delivery times), trained staff with video tutorials, documented the full system for future tech partners.
FOUR
Solution & Key Actions
Implemented a unified ERP-lite using Notion + Make + Google Sheets + Shopify integration.
Launched a new, fast-loading mobile-first website.
Connected inventory to POS systems in-store via API bridge.
Built an automated workflow to track orders and notify customers via email and SMS.
Delivered a custom dashboard in Google Looker Studio pulling real-time data.
Provided async onboarding for staff, reducing training time.
FIVE
Results
30% faster order processing thanks to automation.
+45% in mobile sales after website relaunch.
90% reduction in manual data entry tasks.
+20% customer satisfaction score (based on post-purchase surveys).
Internal team now handles updates independently with no need for tech contractors.
Conclusion
The beTech subscription gave the firm a fast, affordable path to digital transformation. By combining async onboarding, low-code tools, and expert guidance, the company avoided months of consulting and development costs. With a system built to scale, the firm is now preparing to open two more locations—knowing their tech backbone can handle the growth. This is the power of tech consultancy, reimagined.